I have the honor of coaching women with an entrepreneurial calling on a daily basis. I work with some women one-on-one and others in a group setting. Regardless of how we work together, I have noticed some common reasons that women do not live their purpose or build their dream businesses.
When I meet these women, they are clearly inspired…any woman who believes that she has an entrepreneurial calling is INSPIRED. But, somehow there is a great disconnect between inspiration and action.
Why is there a barrier between inspiration and action?
Based on my observations and experience, I know the top 5 reasons why women get stuck in the inspiration phase and do not move to the action phase.
Before I list them, know that I am not judging in any way. In fact, I know the reasons firsthand because I, too, faced some of these same challenges. My purpose for listing these reasons is to assure you that: (1) you are not alone, and (2) you can overcome these barriers.
✦ You are comfortable.
You believe you have an entrepreneurial calling but your 9-5 is so “stable.” You get paid on time and you know exactly how much your check will be. Your 9-5 is not horrible but it doesn’t bring you much joy or fulfillment either. You know that it is not your purpose BUT it pays the bills. I get it. It is so hard to leave your stable job, your comfort zone, and try something new.
In fact, many successful entrepreneurs started their businesses when they were very uncomfortable. They had a difficult boss, terrible hours, pay cuts, or they lost their job (like me). Sometimes we have to get uncomfortable before we are willing to take the leap. And, sometimes, our situation will still be comfortable but our soul won’t let us rest. In other words, we get uncomfortable on the inside and the fear of never living out our God-given purpose becomes greater than our fear of leaving our comfort zone…so we jump.
Examine your current comfort level. Is it time to jump?
✦ You are waiting on the “perfect time” to start your business.
I hear this one all of the time: “I can’t start my business until my baby goes to kindergarten”…or “I can’t start my business until my son goes to college”….or “I can’t start my business until I pay off my car, student loans, credit card bills, etc.” The reasons are endless. But, just like there is no perfect time to have a baby, there is no perfect time to start your business. Don’t get me wrong, I agree that having a plan is important but plans are designed to move forward, not hold you back. If you are masking your fear in perfectionism, examine what’s underneath your perfectionism.
Is it fear of failure? Is it a lack of faith in God?
I want to encourage you: if you truly believe that you have an entrepreneurial calling, your faith in God has to be at the forefront of your business plan. Put your faith in God first and everything else will follow.
✦ You are not willing to invest in your business.
This is another biggie. I talk to women who go on and on about their dream businesses. They will tell you all of the details with so much excitement in their voices. BUT, they freeze up when it’s time to invest in their business ideas. Why do they freeze up? Some are afraid to take the risk because they don’t believe they will see a return on their investment. Other women have actually been scammed before so they lack trust. Then, other women believe they can start their business for free using Google and sign up to countless email subscriber lists to get freebies.
Trust me, your business can only get you but so far on freebies. At some point, you have to invest. Many people witness my business success but they have no idea how much I have invested in trainings, resources, systems, coaches, virtual assistants, web designers, masterminds, etc.
You have to invest.
Do your homework and find resources to make your dream business become a reality and then purchase at least one to get started. My Divine Purpose 101 course is packed with wisdom–4 modules, videos, downloadable worksheets, bonus material, and a private online group … all for just $77!
If you can’t invest $77 into your dream business, you will have trouble in your business…especially when the stakes are high and there are thousands of dollars on the line.
✦ You don’t have a clear why.
You have to know your why. Why do you want to start your own business? What motivates you and fuels you to move forward? When the road gets tough and you want to quit, what or who inspires you? Could it be your children? Your spouse? The people you will serve through your business?
Most importantly, you have to be clear on your purpose. When a woman comes to me for help and tells me that she’s stuck, ninety percent of the time she is disconnected from her purpose. I believe in the power of knowing your purpose so much that I make my Divine Purpose 101 course a prerequisite to enroll in my big-ticket coaching programs. I love working with women one-on-one in my coaching programs but it’s a waste of time and money to build a business on shaky ground. If you are not clear about your purpose, your business will not be sustainable…trust me.
✦ You don’t have a clear how.
This one is HUGE! So, you know your why, you are willing to invest, and you are ready to dive in BUT you don’t know how. You have no idea where to start so you lock yourself in your room for hours, scouring Google for How-To videos, signing up for freebie upon freebie, yet finding conflicting and confusing advice. You have no idea what to do first, second or third. You run around in circles, take 2 steps forward and 3 steps back until you get utterly frustrated…and you quit.
I have been there.
Back when I started my business, there were not many on-line mentors and training programs like there are today. I lacked mentorship and a network like my FREE Facebook group to support my dreams. I felt alone but I was determined to build my dream business…my livelihood depended upon it so I kept going. But it is easy to quit at the beginning because you have not experienced the freedom and joy of entrepreneurship…just the headache so you quit.
But, I am tired of seeing women quit! This world needs you so get started today.
Download my FREE Divine Purpose Roadmap to begin living your dream life today!